New UNIQLO apparel to debut at NYCC, featuring designs by artists Jason Polan and James Jarvis, Japanese manga series One Piece, plus NYCC tickets and prizes for fans.
ReedPOP, the world’s leading producer of pop culture events, and global apparel retailer UNIQLO today announced a new and exciting partnership for New York Comic Con. This will mark the first time that UNIQLO will participate at New York Comic Con – the biggest and most exciting popular culture convention on the East Coast. The partnership will include exclusive UT’s (Uniqlo T-Shirts) sold only at the UNIQLO NYCC booth; on-site prizes for fans and a ticket giveaway sweepstake starting September 6!
“We are thrilled to partner with such a great brand like UNIQLO to bring its sensibility to fashion and apparel to New York Comic Con,” said Lance Fensterman, Global Head of ReedPOP. “The exclusive NYCC shirts designed by a native New Yorker will definitely capture the attention of our fans for their fun and bold designs.”
“We are looking forward to joining the fun at New York Comic Con for the first time,” said Head of Marketing at UNIQLO USA, Marisol Tamaro. “We are admirers of this cultural event, and are excited to partner with ReedPOP to bring our love of art and comics to fans through our UNIQLO T-Shirts (UTs). New York welcomed UNIQLO to the U.S. 10 years ago last fall, and we’re happy to celebrate the city through our NYCC exclusive designs.”
The integrated partnership for New York Comic Con will include:
- UT’s (Uniqlo T-Shirts) designed exclusively for NYCC by renowned artists Jason Polan and James Jarvis
- The U.S. debut of UNIQLO’s UT collaboration with Japanese manga series, One Piece, which will be available in in stores and online later in the month.
- Additional UT styles, including Nintendo, Star Wars, and Marvel’s Spider-Man Homecoming, available at the UNIQLO NYCC booth between October 5-8 and also available in stores and online
Jason Polan Exclusive New York Comic Con Styles
Jason Polan has exhibited work all over the United States, Europe, Africa, and Asia. He is a founding member of the Taco Bell Drawing Club. He has made over 100 books including Every Piece of Art in the Museum of Modern Art and Every Person in New York. He has done projects with the Criterion Collection, Warby Parker, Lucky Peach and the National Audubon Society. Polan is from Michigan.
James Jarvis Exclusive New York Comic Con Style
James Jarvis is a graphic artist from London. His work includes cartoons, comics, graphics, sculpture and printmaking, with a particular interest in art, language, philosophy, architecture and skateboarding.
One Piece (select styles)
- Two separate sweepstakes for NYCC fans. Beginning September 6th through the 22nd, 20 lucky fans will have the chance to win in-demand Comic Con tickets at UNIQLO’s 5th Avenue store. And during the same time period, UNIQLO will offer an online giveaway for an additional 30 tickets via a microsite at http://uniqlo.us/2iKuAjX
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Brian Isaacs - Executive Editor / Publisher