Today, Paramount+ released the newest ad spot in its “Find Your Mountain on Paramount+” brand marketing campaign, featuring an unexpected mashup of SPONGEBOB SQUAREPANTS and STAR TREK.

The new spot stars Spock (Ethan Peck), Christopher Pike (Anson Mount), and Nyota Uhura (Celia Rose-Gooding), who are joined on the Patrick Starship Enterprise by SpongeBob SquarePants, Sandy Cheeks, and Mr. Krabs. 

“Find Your Mountain on Paramount+” is the latest chapter of Paramount+’s award-winning Mountain of Entertainment™ brand campaign, and the new ad is the third in a series of star-studded live-action brand spots featuring unexpected mashups that showcase the personalized content experience on Paramount+.